> ## Documentation Index
> Fetch the complete documentation index at: https://docs.cassidyai.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Daily Sales Call Briefs

> Empowering reps with concise, complete context for sharper conversations and clear next steps, by compiling all necessary information from calendar, CRM, emails, and past notes.

<Frame>
  <img src="https://mintcdn.com/cassidy/sYy-vNuqpU0xqerK/images/use-cases/daily-sales-call-briefs-img-0.png?fit=max&auto=format&n=sYy-vNuqpU0xqerK&q=85&s=83e82e8a6ddfdb79fea685886c8218b7" alt="Daily Sales Call Briefs" width="1920" height="1080" data-path="images/use-cases/daily-sales-call-briefs-img-0.png" />
</Frame>

## What does this mean?

Reps prep in minutes with consistent, complete context, leading to sharper conversations, clear next steps, and less time spent assembling information.

Pulls today’s calendar meetings, recent CRM updates, emails, and past meeting notes to compile a concise brief outlining account history, risks, open actions, and tailored talking points for each call.

## Workflow steps

<Steps>
  <Step title="Trigger on schedule">
    The Workflow runs automatically each morning on a scheduled trigger, pulling the day's calendar events so reps start their day with everything they need.
  </Step>

  <Step title="Gather meeting context">
    For each meeting on the calendar, Cassidy retrieves recent CRM updates, related email threads, and past meeting notes associated with the account or contact.
  </Step>

  <Step title="Compile the brief">
    Cassidy synthesizes account history, open actions, potential risks, and tailored talking points into a concise, easy-to-scan brief for each call—drawing on your Knowledge Base and connected systems to ensure accuracy.
  </Step>

  <Step title="Deliver briefs to the rep">
    The completed briefs are sent directly to the rep via email or Slack, ready to review minutes before each conversation.
  </Step>

  <Step title="Log activity to CRM">
    The Workflow logs that a brief was generated and delivered, keeping a record of prep activity and ensuring nothing falls through the cracks.
  </Step>
</Steps>

## Related

<CardGroup cols={2}>
  <Card title="Build and configure an Agent" icon="robot" href="/agents/build-and-configure">
    Create a custom Agent with tailored instructions and Knowledge Base access.
  </Card>

  <Card title="Set up your Knowledge Base" icon="book" href="/knowledge-base/setup">
    Add your company documents so Agents can reference them.
  </Card>
</CardGroup>
